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Mag Bits: Motors Follow Monkey, Talksport Up For A Fight

By Robert Andrews - Tue 24 Jun 2008 02:06 AM PST

-- Dennis: Dennis Publishing will follow its Monkey digital magazine for men with a motoring title, iMotor. Emailed fortnightly from July 17, the page-turner will, like Monkey, include in-page videos. It will draw content from its Evo, Auto Express and Octane mags, Guardian reported.

-- Talksport: But the new colleague of former Monkey publisher James Mallinson had a jibe for his former colleagues, as he launches a digital mag for radio station Talksport. Editor Bill Borrows (via Press Gazette): “It’s totally and utterly dissimilar. I’ve brought in a team of journalists, as opposed to people who just sit on the internet all day.” Mallinson is launching a page-turner for the station that will also be emailed to readers.

Posted in: Companies, Dennis Publishing, Media, Magazines



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2 Responses:
  • From John Weir Tue 24 Jun 2008 04:31 AM

    Part of the problem with digital magazines today is that they build their products to fit the software, not the customer. Witness the Zinio products - basically souped up PDF versions of the print magazine which are basically unreadable on a laptop screen.

    The magazines like Monkey, iGizmo etc entirely rely on embedded video for their USP and how much of a difference to a website does that present ?

    Until someone designs a magazine platform that doesn’t rely on (i) Adobe and (ii) a page turning feature, we won’t get better products.

  • From Iain Falmer Sat 19 Jul 2008 12:50 PM

    Hi John.
    Your comment was valid up until me reading a press release earlier this week about the launch of http://www.myebook.com
    You will not believe what’s on offer in this site. It is the slickest piece of publishing and design software on the internet. I think the publishing as a whole should take a look at this.
    Have a look at the media which this site allows. An example, of which I have never seen anything like before, is ‘Airportal’.
    Their shout is ‘create, publish, share...get it out there’
    Well done myebook. You have me hooked.
    Iain falmer

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