martin sorrell

Despite Continued Rejection, TNS Opens Books To WPP - 0 Comments
Posted By David Kaplan - Mon 09 Jun 2008 04:58 AM PST

Audience measurement firm Taylor Nelson Sofres is pressing ahead with its merger with its German counterpart GfK, but it has nevertheless agreed to open its books to spurned suitor WPP…

WPP’s Sorrell On TNS/GfK: ‘Two Drunkards Propped Up By A Lamp-Post’ - 0 Comments
Posted By Robert Andrews - Fri 06 Jun 2008 01:17 AM PST

WPP chief Sir Martin Sorrell is now resorting to a kind of name calling in his continuing pursuit of audience measurement firm Taylor Nelson Sofres, which is trying to fend…

WPP’s Sorrell: Google Still Our Frenemy, But We’ll Give Them $850M This Year - 0 Comments
Posted By David Kaplan - Fri 23 May 2008 01:27 PM PST

In a wide ranging interview with Reuters, WPP Group CEO Sir Martin Sorrell held forth on a number of his favorite subjects: Google, the ad economy, acquisitions and the ad…

YHOO-MSFT Breakdown ‘A Shame For Advertising’: WPP’s Sorrell - 0 Comments
Posted By Robert Andrews - Fri 09 May 2008 08:23 AM PST

The apparent end of acquisition talks between Microsoft (NSDQ: MSFT) and Yahoo (NSDQ: YHOO) is “a shame” for the advertising industry, according to Sir Martin Sorrell, CEO of the WPP…